Collection: Wild picking

According to the World Health Organization WHO 60-90% of medicinal and aromatic plants are collected from the wild. The Fairwild foundation strives to ensure that wild-collected products are ecologically, socially and economically sustainable. The entire chain. Our juniper is the only spice to date with this Fairwild label.

Fortunately, there is a growing awareness all over the world that sustainable wild picking is of paramount importance for the preservation of habitats, including for the income position of the collectors now and 'on the long run'.

Also in Madagascar, the picking of the only authentic spice on the island, the voatsiperifery, has been preserved. Attempts to cultivate the pepper have so far met with little success, underlining that good management of natural habitats is of paramount importance. The farmer-gatherers are well aware of this. Read this article!